Synthesis & biomolecules
Position complex capabilities in terms of the buyer’s research goals, specifications, and service needs.
- Oligonucleotide synthesis
- Gene synthesis
- Peptides
- Proteins
- Antibodies
Capabilities & Technologies
Scientific fluency. Commercial focus.
Commercial conversations in biotechnology require an understanding of the science behind the offering. Acellus focuses on research-use and early-stage biotech technologies and services.
Genomics & molecular biology
Develop account strategies and commercial messaging for technical services serving research and emerging biotechnology companies.
- Genomics services
- Molecular biology services
- Research-use and early-stage biotech services
A commercially relevant technical conversation
Connect technology strengths to account priorities without reducing complex scientific services to generic sales claims.
- Technical positioning and differentiation
- Buyer and application mapping
- Coordination of technical discovery and commercial next steps
Where we focusTechnical context.
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03
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Technical context.
A practical commercial approach.
Acellus supports the commercial development of these technologies. Scientific services and manufacturing remain with the client.
01Oligonucleotide synthesis
Bring a specialized synthesis offering into a focused account strategy.
Commercial work can include
- Research applications and customer segments
- Service differentiation and project requirements
- Technical discovery and quote coordination
Gene synthesis
Connect technical capability to the buyers and projects it serves best.
Commercial work can include
- Application-led account prioritization
- Positioning and technical value propositions
- Project scoping and commercial follow-through
03Peptides
Build a commercial approach around the needs of scientific customers.
Commercial work can include
- Buyer and application mapping
- Requirements discovery with technical teams
- Opportunity qualification and quote follow-up
04Proteins
Make complex service offerings easier to evaluate commercially.
Commercial work can include
- Service positioning and buyer education
- Coordination between scientific and commercial teams
- Strategic opportunity development
Antibodies
Support informed conversations across technical evaluation and purchase decisions.
Commercial work can include
- Research buyer needs and account development
- Technical project discovery
- Proposal coordination and relationship management
Genomics & molecular biology
Translate a broad scientific capability into clear commercial priorities.
Commercial work can include
- Academic, research, and biopharma account mapping
- Messaging for research services and workflows
- Pipeline development and structured follow-up
Before we talkA few practical
A few practical
questions.
Do we need an existing U.S. team?
No. Acellus can begin as your outsourced U.S. commercial lead, helping establish target accounts, outreach, pipeline discipline, and sales processes before you build a permanent team.
Can we begin with one part of the engagement?
Yes. The starting point depends on your current market presence and priorities. An engagement may focus on market entry, business development, team buildout, or fractional leadership. Scope is agreed before work begins.
How is technical information handled?
The first conversation can focus on non-confidential capabilities, buyer segments, and commercial goals. Confidential technical details and appropriate information-sharing arrangements can be addressed separately.
What happens to the commercial infrastructure?
The engagement is designed around eventual client ownership. Processes, account context, opportunity information, and team responsibilities are documented and transferred as part of the agreed handoff.
How are timing and fees determined?
Timing and fees depend on the scope, technical offering, market priorities, and level of commercial support required. These are discussed during discovery and defined in an engagement proposal.
Your U.S. marketLet’s build your U.S.
Let’s build your U.S.
commercial presence.
Tell us about your technology, your ambitions,
and where you are today.